Privacy Policy
Effective March 1, 2008:
AMGLive (“AMGLive” or “we”) operates AMGLive.net. This Privacy Policy
describes AMGLive’s use and sharing of personally identifiable information
(“PII”-- your full name, email address, mailing address, telephone number, or
credit card number) that Members voluntarily provide to AMGLive when they
register (also known as “Registration PII”). The Term “User” refers to a
Visitor or a Member. This Privacy Policy applies
to the services offered by AMGLive, including any AMGLive-branded URL (the
“AMGLive Website”), the AMGLive instant messaging service, the AMGLive
application developer service and other features (for example, music and video
embedded players), AMGLive mobile services, and any other features, content,
or applications offered from time to time by AMGLive in connection with the
AMGLive Website (collectively, the “AMGLive Services”). The AMGLive Services
are hosted in the United States.
The AMGLive Website is a general audience site and does not knowingly collect
PII from children under 13 years of age.
From time to time AMGLive may modify this Privacy Policy to reflect industry
initiatives or changes in the law, our PII collection and use practices, the
features of the AMGLive Services, or technology, and such modifications shall
be effective upon posting by AMGLive on the AMGLive Website. Your continued
use of the AMGLive Services after AMGLive posts a revised Privacy Policy
signifies your acceptance of the revised Privacy Policy. It is therefore
important that you review this Privacy Policy regularly to ensure you are
updated as to any changes. If AMGLive materially changes its practices
regarding collection or use of your PII, your PII will continue to be governed
by the Policy under which it was collected unless you have been provided
notice of, and have not objected to, the change.
COLLECTION AND SUBMISSION OF PII AND NON-PII ON AMGLIVE
General. When AMGLive collects PII from you it is because you are voluntarily
submitting Registration PII to us in order to register as a Member of
AMGLive. AMGLive may also collect PII from you if you choose to participate in
AMGLive Services activities like sweepstakes, contests, and surveys, because
you want us to furnish you with products, services, newsletters, or
information, or in connection with content or suggestions you submit to
AMGLive for review.
In addition, AMGLive collects other non-PII including IP address, aggregate
user data, and browser type. This data is used to manage and improve the
AMGLive Services, track usage, and for security purposes.
AMGLive Members may also choose to provide or store non-PII information in
their profiles, including but not limited to date of birth, interests,
hobbies, lifestyle choices, groups with whom they are affiliated (schools,
companies), videos and/or pictures, private messages, bulletins or personal
statements (collectively “Profile Information”). The Profile Information in a
Member’s profile is provided at his or her sole discretion.
Cookies. Cookies are small bits of information that AMGLive places on your
computer. AMGLive uses cookies to identify your Internet browser, store Users’
preferences, and determine whether you have installed the enabling software
needed to access certain material on the AMGLive Services. Data in cookies may
be read to authenticate user sessions or provide services.
Third party advertisements displayed on AMGLive Services may also contain
cookies set by Internet advertising companies or advertisers (known as “third
party cookies”). AMGLive does not control these third party cookies and Users
of the AMGLive Services should check the privacy policy of the Internet
advertising company or advertiser to see whether and how it uses cookies. See
the “Notice” section below for more information on customized advertising on
AMGLive. A pixel tag is a tiny image inserted in a webpage and used to record
the number and types of views for that page. AMGLive may allow third party
pixel tags to be present on AMGLive Services for purposes of advertising,
providing services or data and statistics collection.
You can program your computer to warn you each time a cookie is being sent,
block third party cookies or block all cookies. However, by blocking all
cookies you may not have access to certain features on the AMGLive Services.
NOTICE: AMGLIVE WILL PROVIDE YOU WITH NOTICE ABOUT ITS PII COLLECTION
PRACTICES
When you voluntarily provide PII to AMGLive, we will make sure you are
informed about who is collecting the information, how and why the information
is being collected and the types of uses AMGLive will make of the information
to the extent it is being used in a manner that differs from what is allowed
pursuant to this Privacy Policy.
At the time you provide your PII, AMGLive will notify you of your options
regarding our use of your PII (See “Choice” below). Except as described in
this Privacy Policy, AMGLive will not share your PII with third parties unless
you have given AMGLive permission to do so (See “Use” below).
AMGLive Services may be linked to Internet sites operated by other
companies. AMGLive Services may also carry advertisements from other
companies. AMGLive is not responsible for the privacy practices of websites or
other services operated by third parties that are linked to or integrated with
the AMGLive Services or for the privacy practices of third party Internet
advertising companies. Once you leave AMGLive Services via such a link, access
a third party application (such as widgets) or click on an advertisement, you
should check the applicable privacy policy of the third party or advertiser
site to determine, among other things, how they will handle any PII they
collect from you.
AMGLive Services may also be linked to sites operated by companies affiliated
with AMGLive. Users who visit those Affiliated Company sites should still
refer to their separate privacy policies and practices, which may differ in
some respects from this Privacy Policy.
AMGLive may use cookies and similar tools to customize the content and
advertising you receive based on the Profile Information you have provided.
Profile Information you provide in structured profile fields or questions
(multiple choice questions like “Marital Status,” “Education” and “Children”)
(“Structured Profile Information”), information you add to open-ended profile
fields and questions (essay questions like “About Me,” “Interests” and
“Movies”) (“Non-Structured Profile Information”) and other non-PII about you
may also be used to customize the online ads you encounter to those we believe
are aligned with your interests. For example, based on your music interests we
might display an advertisement to make sure you are advised when your favorite
band is coming to town. The information used for this feature does not provide
your PII or identify you as an individual to third parties.
Some of the advertisements that appear on AMGLive Services may also be
delivered to you by third party Internet advertising companies. These
companies utilize certain technologies to deliver advertisements and marketing
messages and to collect non-PII about your visit to or use of AMGLive
Services, including information about the ads they display, via a cookie
placed on your computer that reads your IP address. To opt out of information
collection by these companies, or to obtain information about the technologies
they use or their own privacy policies.
Third party applications (such as widgets) created by third party developers
may also be available on the AMGLive Services. Third party applications are
small bits of software, often with interactivity, that can be installed into
Members’ profiles or shared with other Users. However, AMGLive does not
control the third party developers, and cannot dictate their actions. When a
Member engages with a third party application, that Member is interacting with
the third party developer, not with AMGLive. AMGLive encourages Members not to
provide PII to the third party’s application unless the Member knows the party
with whom it is interacting.
CHOICE: AMGLIVE WILL PROVIDE YOU WITH CHOICES ABOUT THE USE OF YOUR
PII
Except as described in this Privacy Policy, AMGLive will get your permission
before we use the PII you provide to us in a way that is inconsistent with the
purpose for which it was submitted or share your PII with third parties that
are not affiliated with AMGLive.
USE: AMGLIVE'S USE OF PII
AMGLive will only use the PII you provide under this Privacy Policy in a
manner that is consistent with this Privacy Policy. If AMGLive obtains PII
from a third party, such as a business partner, our use of that information is
also governed by this Privacy Policy.
In order to locate other AMGLive Members that you may already know in the
physical world, AMGLive allows Users to search for Members using
Registration PII (i.e., full name or email address). AMGLive also allows Users
to browse for certain Profile Information in order to help connect with
Members (i.e., schools and/or companies where Users may have attended or
worked). AMGLive may also enable Members to publicly display some
Registration PII as an element of their Profile Information if they choose to
do so via a profile setting under “Edit Profile.” Search engines may index the
portion of a Member’s profile (including the Profile Information it contains)
that is publicly displayed.
If you have consented to receive promotional materials (e.g., newsletters) or
notifications from AMGLive, AMGLive may periodically use your email address to
send you such materials related to the AMGLive Services, as applicable. If you
want to stop receiving such materials from AMGLive, you can contact AMGLive.
AMGLive employees, agents and contractors must have a business reason to
obtain access to your PII. AMGLive may share your PII with those who help us
manage or provide AMGLive Services’ information activities (for example,
message board administration, order fulfillment, statistical analyses, data
processing), or with outside contractors, agents or sponsors who help us with
the administration, judging and prize fulfillment aspects of contests,
promotions and sweepstakes.
These outside contractors, agents or sponsors may temporarily store some
information on their servers, but they may only use your PII to provide
AMGLive with a specific service and not for any other purpose. AMGLive may
also provide your PII to a third party in those instances where you have
chosen to receive certain information and have been notified that the
fulfillment of such a request requires the sharing of your PII. AMGLive also
may share your PII with Affiliated Companies if it has a business reason to do
so.
As described in “Notice” above, AMGLive may customize the advertising and
marketing messages you receive on the AMGLive Website, or may work with
outside companies to do so. Your non-PII and/or Profile Information may be
shared with these companies so this customization can be accomplished. AMGLive
prohibits these companies from sharing your non-PII and/or Profile Information
with any third party or from using it for any other purpose. Anonymous click
stream, number of page views calculated by pixel tags, and aggregated
demographic information may also be shared with AMGLive’s advertisers and
business partners.
There may be instances when AMGLive may access or disclose PII, Profile
Information or non-PII without providing you a choice in order to: (i) protect
or defend the legal rights or property of AMGLive, our Affiliated Companies or
their employees, agents and contractors (including enforcement of our
agreements); (ii) protect the safety and security of Users of the AMGLive
Services or members of the public including acting in urgent circumstances;
(iii) protect against fraud or for risk management purposes; or (iv) comply
with the law or legal process. In addition, if AMGLive sells all or part of
its business or makes a sale or transfer of all or a material part of its
assets or is otherwise involved in a merger or transfer of all or a material
part of its business, AMGLive may transfer your PII to the party or parties
involved in the transaction as part of that transaction.
When a Member who is located in the European Union chooses to post Profile
Information that will be publicly disclosed, that Member is responsible for
ensuring that such information conforms to all local data protection
laws. AMGLive is not responsible under the EU local data protection laws for
Member-posted information.
SECURITY: AMGLIVE PROTECTS THE SECURITY OF PII
AMGLive uses commercially reasonable administrative, technical, personnel and
physical measures to safeguard PII and credit card information in its
possession against loss, theft and unauthorized use, disclosure or
modification. In addition, AMGLive uses reasonable methods to make sure that
PII is accurate, up-to-date and appropriately complete.
ACCESS, REMEDIES AND COMPLIANCE: HOW TO ACCESS, CORRECT OR CHANGE YOUR
PREFERENCES REGARDING YOUR PII AND HOW TO CONTACT AMGLIVE ABOUT PRIVACY
CONCERNS
Whenever possible, AMGLive Members may review the Registration PII we maintain
about them in our records. We will take reasonable steps to correct any PII a
Member informs us is incorrect. If you are a Member, you can view and change
your Registration PII, Member preferences and Profile Information by logging
into your account and accessing features such as “Edit Profile” and “Account
Settings”.
If you ask AMGLive to stop using your PII, AMGLive will honor that request
while retaining any record of your PII that is necessary to comply with
applicable federal, state or local law.
If you would like to communicate with us about this Privacy Policy or
AMGLive’s collection and use of your PII please contact AMGLive at:
Email:
privacy@amglive.net
Mail:
AMGLive, Inc
1311 W Main Street
Belleville, IL 62220
(618) 222-2744
